New Fragrance for Men - ‘Apprentice’

We love Lee McQueen - ‘Apprentice’

Lee McQueen - Apprentice Winnter

Our family knew instantly what the name of the men’s perfume should have been in last night’s final on BBC1 - ‘Apprentice’.  Instead ‘Roulette‘ was the chosen name and we responded with a loud ‘Eau - Dr No’, having watched the advertisements produced by the finalists on the James Bond theme.

Lee McQueen embodies everything about what Sir Alan was looking for - someone ready to learn - about life and love, the world of business and connecting with all kinds of people, a playful puppy ready to learn the ways of the world.  

The true sense of apprentice means an individual whose primary reward for labour is the opportunity to learn a trade. Taken from the Latin verb ‘apprendo’, meaning ‘I seize or apprehend’, it is used to describe someone whose primary reward for labour is the opportunity to learn a trade, bound to an established ‘craftsman’ for a specified period of time and paid a modest salary but with a six figure sum on the table, we think this is a more than generous apprenticeship …

Apprenticeships are still being offered and we’d like to hear whether you’ve been through this process, what benefits it provided and your experiences.

This entry was posted on Thursday, June 12th, 2008 at 12:11 pm and is filed under World of Work. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “New Fragrance for Men - ‘Apprentice’”

  1. I did a 5 year apprenticeship in printing from 1973. I hated school but really enjoyed going to college. Working for a small company there was only so much to be learned in house, but going to college gave me the chance to mix with other lads who were working in the same trade but with other machinery and other experiences. During the initial years of the apprenticeship I was expected to carryout all the mundane tasks during the working part of my week but once I had qualified, everything changed. Would I recommend it? Definately, it taught me a great deal about my chosen trade as well as giving me confidence as a person and in a work situation. The youngsters coming into the trade now do not have the same enthusiasm and discipline as was instilled in me as an apprentice.

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