Business nightmares …

‘Business Nightmares’
Here’s an interesting read for all business owners in our current troubled times -
kept me interested throughout my recent flight from Gatwick to Malaga airport. Rachel was an erstwhile ’star’ of the BBC’s Dragons’ Den until her ‘Red Letter Days’ floundered spectacularly. Rachel’s honest and readable account of mistakes she’s learnt along the way from start-up to the final end is a must-read for all budding entrepreneurs and business owners. I identified with several chapters of her book and this actually brought comfort as you sometimes think you’re the only person experiencing such moments (read ‘Beware the enemies within’ and ‘Expect the unexpected’).

The book is not what I would call a typical holiday read, but it’s written simply and concisely with contributions of various well known business personalities.

Have you read Rachel’s book? What chapters did you identify with? Post your comments.